Mark Jack Smith

Vice President, Global Human Resources, Petroleum Geo-Services

Mark Smith is the vice president of global human resources at Petroleum Geo-Services in Oslo, Norway. He is responsible for offshore learning programs, infrastructure, and recruiting strategy and implementation. Mark has led organization change initiatives at PGS for over 12 years. He has extensive experience and expertise in developing and leading fast-paced HR teams and talent management processes in Norwegian and international professional service firms such as Aibel, PricewaterhouseCoopers, and McKinsey & Company. Mark earned his BA in fine arts from the Atlanta College of Art, and his master of science degree from Pratt Institute.

1:00 - 1:45 PM ET

Tuesday Nov. 17

Transform Training from 'Table Stakes' to a Highly Valued Differentiator

Too many companies and their leaders view training as nothing more than a "requirement" whose value is usually confined to compliance or regulatory obligations. And the dissatisfaction with training in terms of delivering operational value persists for all stakeholders–leaders, trainers, and employees alike. This is the primary reason why businesses struggle to make the case for new investments in training.

Meanwhile, the task of keeping employees adequately trained in a fast-changing world is getting increasingly difficult to manage, particularly for those with a large distributed workforce … amplified by the impact of Covid-19 on business operations. The strategic questions to ask are: "How can an organization not just keep up, but turn the tables to convert training into an offensive weapon that extracts quantifiable value that continuously improves business performance? What needs to be true to drive a transformation like this at scale? What role does technology play?"

In this session, you will hear how one international organization was compelled to take a fresh look at their training operations and why they began to shift their thinking. Learn how they came to the conclusion that their training programs had to become the primary mechanism for knowledge and competency management, and why leveraging personalization and adaptivity at scale became their imperative. Learn about the challenges and barriers they are encountering and why they are turning to new (non-LMS) technology to power their transformation.

You will come away from this session with fresh ideas and a new framework for how to transform workforce training at your organization into a strategic, offensive weapon that pays dividends in real operational and business performance improvements!

In this session, you will learn:

  • Why it is imperative to start thinking differently about your organization's approach to frontline training
  • How to reframe workforce training as a highly valued strategic tool that consistently and measurably improves operational performance and delivers a strong ROI
  • How to define the "right technology" necessary to power this transformation
  • Why personalization and adaptivity at scale is mission critical for success

Technologies/platforms/devices that will be discussed:
Personalized and adaptive technologies

Target audience (select all that apply):
Managers, senior leaders